In addition to the customer center, which includes tools for current cardholders to view online statement and make secure payments, the FEC site was outfitted with an online application system that allows business owners who are solicited by mail to apply for the card online.
The extensive online application needed to be quick and painless for potential customers. Following information design principles for usable forms, we created a paging system that allows the prospects to move forward and backwards in the application without losing entered data.
On the backend, First Equity required highly secure and reliable connections between partner servers. Higher Media equipped the site with redundant hardware and software firewalls, and we conduct regular security audits from outside parties.